About SnowDrip

Black on the way up. Colour on the way down.

SnowDrip started with a question nobody had asked: what if your jacket knew it was snowing?

Every shell on the mountain looks the same. Black, grey, black, black. You spend all day in the best scenery of your year wearing something designed to disappear into it. We thought a jacket could do more than keep the wind off. We thought it could react.

What we make

We make a waterproof ski shell that changes colour where snow touches it.

It leaves the house matte black. First flake lands, and colour appears in exactly that spot. Another one lands somewhere else, and so does another patch. By the bottom of your first run the whole front has come alive in Ice Blue or Hot Pink, in a pattern nobody else on the mountain has, because it was made by where the snow actually hit you.

Then it dries, goes back to black, and does the whole thing again tomorrow.

Underneath all that it is a proper shell. Sealed waterproof zips, adjustable hood, elastic cuffs, breathable enough to ride hard in. The colour is the reason people stop you on the lift. The build is the reason you keep wearing it.

It works differently every time

There is no print, no pattern, no design. The jacket reacts to moisture, not cold, so a heavy wet snowfall lights it up fast and a light dusting builds slowly across a morning. Throw a snowball at your mate and you will see exactly where it landed.

Nobody gets the same jacket twice. That is the whole point.

Made to be worn together

Get the pair. One Ice Blue, one Hot Pink. Stand next to each other in falling snow and watch two completely different patterns appear on the same run.

It is why our bundles let you mix colours and sizes freely, so a couple, a family or a whole crew can each have their own and still be part of the same thing.

Why we do it

Because the mountain already gave you the view, the snow and the day. Your jacket should be part of that, not a black rectangle standing in front of it.

We want you dry, we want you warm, and we want you looking down at your own chest halfway through a run wondering when that happened.

See you out there.

The SnowDrip Team